A story stays up for up to 24 hours on the X plan, up to 48 on Y, up to 72 on Z, and up to 7 days on Alpha, and then disappears on its own. Starting with the Z plan, you can schedule a story for a time you choose, and on any plan you can save an unfinished one as a draft.
How long a story lasts
Stories disappear automatically. How long they stay up depends on your plan:
- X: up to 24 hours;
- Y: up to 48 hours;
- Z: up to 72 hours;
- Alpha (and Air, Pro, Max): up to 7 days.
If your plan allows it, you can choose the lifetime when you publish: tap "Lasts …" and pick the one you want. You'll find the exact lifetime for every plan on the "Tariffs" page.
Why limit a story's lifetime at all? Stories are about the here and now. People find it easier to share when they know the moment won't stay on their profile forever.
How many stories you can post per day
This limit depends on your plan too. The editor shows how many stories you've already posted today. Once you've hit the limit, you can post your next story the following day or after switching to a different plan.
How to schedule a story?
You can prepare a story in advance and choose when it goes live. For example, you could record a birthday message in the evening and have it published the next morning.
- In the editor, tap "Publishes now".
- Choose "Date and time" and tap "Schedule".
All your scheduled stories are collected in the "Scheduled" section. From there, you can move them to a different time, edit them, or publish them right away.
Scheduling is available starting with the Z plan. How many stories you can schedule per day depends on your plan.
How to save a story as a draft?
Didn't get a chance to finish? Close the editor and tap "Save draft". The draft keeps your file, text, and stickers.
- To open your drafts, tap "+" and you'll find the "Story drafts" list.
- A draft is kept for 30 days after you last save it.
- You can keep up to 10 drafts at a time. If you save an eleventh one, we'll offer to delete the oldest.